Rolex and James & Sons History

People often ask, “Why Rolex?” The answer to this question is different for each of our clients. A Rolex timepiece may be purchased to signify a level of career or life success. Others wish to celebrate one of life’s milestones for a loved one. Some may simply wish to wear a Rolex watch because it will hold its value over time. Many are drawn to the history of the company that is responsible for so many of the innovations in the evolution of the wristwatch. I am proud of the role that James & Sons plays in such an important moment in our customers’ lives.

‭‭For anyone in sales, it is important to believe in the value of the product that you provide. I am blessed that I passionately believe in the value of Rolex. I love the opportunity to engage the client that has not yet decided on Rolex for his or her next timepiece. I share with them what I love about Rolex: the storied history, the innovations that define the modern wristwatch, the excellence in quality & manufacturing, and the prominent individuals that choose Rolex, I never run out of truthful commentary about this extraordinary watch and the company. It is wonderful to present a product that you truly believe, down to your core, is the best choice your client could make.